Business Management
8 Steps to Start a Blog for Your Small Business
Belle Wong
Creating a blog for your company can make good business sense. For starters, it can bolster your site's ranking in search results by adding more pages with quality content to your company website. It also helps customers get to know your business, which can build credibility and trust in... Continue
Finance
A Few Thoughts on Your Business and Rising Interest Rates
Gene Marks
For more than a decade, business owners like you and me have enjoyed running our companies in a low-inflation, low-interest environment. But that's... Continue
Managing Employees
A Potential Employee Asks to Be Paid More—a Lot More. What Do You Do?
Gene Marks
Here's a situation that has come up for many of my... Continue
Managing Risk
6 Website Security Best Practices for Small Businesses
Small Biz Silver Lining
Every day, small business owners confront more than their fair share of challenges. Cybersecurity is no exception. Small business owners must keep their companies secure online, from analyzing their risk to finding the right tools to mitigate it. You understand the need to protect your... Continue
Marketing
Depending on your business's type, niche, target audience and goals, the way you market and advertise could vary greatly from other small business owners. No matter which channels you find work best for business advertising, the key is to ensure they work together as a whole. Make sure... Continue