At first glance, tracking the key metrics of your small business can often seem like a challenging and unnecessary task. However, for business owners who take the time to master this skill, the rewards can be tremendous. From attracting new customers to gaging the satisfaction of your... Continue
When American Express announced its very first Small Business Saturday back in 2010, I, for one, didn't think much of it. As usual, I was wrong. You can't blame me for being skeptical. The idea was just a marketing campaign at the beginning. There was a recession going on and... Continue
Only 21 million Bitcoins can ever be mined or unleashed into the market. Entering the world of cryptocurrencies, like Bitcoin, is going to be very different from traditional currencies you're used to. Not only are transactions handled differently, but also there's a limited... Continue
Every small business has its challenging personalities: The "yeller" is someone in your office who talks loudly and tends to distract and annoy others. The "loafer" is the person who's known for goofing off. The "meddler" is the nosy gossiper who sticks their nose into people's... Continue
As a small business owner, you're likely more concerned with cash flow, sales, and managing employees than getting sued. However, the reality is that small business owners will face the threat of a lawsuit at least once over the life of their... Continue
One of the things that perplexes me is why every business doesn't send a regular email newsletter. Do you send one? I don't care how boring your business is — and, trust me, many of my clients sell some boring products and services, just as my... Continue
