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Business Management

9 Ways to Generate Leads From Existing Customers

Existing customers are the lifeblood of many small businesses because they provide a steady stream of new business at little…

Why You Shouldn’t Underestimate the Risk of Power Outages

When the electricity goes out at home, it's often a simple inconvenience. Usually you can remedy this temporary situation with…

How to Create Content to Generate Leads While You Sleep

Generating leads involves a lot of hard work. But what if you could work smarter by creating an amazing piece…

Home-Based Business Owner? Watch Out for These 5 Big Risks

Many home-based business owners treat their operations informally—but you shouldn't. While running a business from home may indeed afford many…

Virtual and Home Offices: Pros, Cons and Organizational Tips

If you're planning to trade your traditional office environment for a home or virtual office, you're in good company –…

How I Use A CRM System to Help Me Run My Small Business

My small business's customer relationship management (CRM) application is called Zoho CRM. Our CRM is our mission-critical system, a database that holds…

How We Badly Used Email Marketing Services at My Company

For the past seven years my company has been running an email marketing strategy. Sometimes we help our clients set…

Are You a Solopreneur, Micropreneur or Entrepreneur?

If you are running a business--whether it's just you managing a series of online courses people do in their spare…

The 4 Cyber Attacks Business Owners Need to Watch Out For

With COVID-19 pushing customers online to shop more than ever before, protecting your business and customer data is a must.…

4 of the Most Worrisome Things About Running a Small Business

It’s never been easier to start a small business than it is right now. Interest rates are low. Consumer confidence is up.…