Reputation is everything in business, so it's easy to see why reputational harm poses a costly risk to small businesses.
Reputational harm generally occurs when a business gets portrayed negatively in some way, from a bad online review to... Continue
As a small business owner, you probably work hard to keep your finances in check, but unexpected events can sabotage those efforts — and these events happen more often than you might think. An estimated 25 percent of businesses don't... Continue
Generating leads involves a lot of hard work. But what if you could work smarter by creating an amazing piece of content, promoting it and letting the leads roll in over... Continue
Finding a small business space for rent involves more than finding the perfect location at a price you can afford. Businesses also need to sign a lease, which is a complex document that typically favors the landlord and a business’s... Continue
Most businesses are forced to close shop after experiencing a data breach and those that manage to stay open rarely reclaim the success they experienced prior to the breach. You can't undo a data breach once it has happened to... Continue
As recently as five years ago, cloud-based software was relatively new. Bigger companies were migrating towards these systems, but many of my small business clients were hesitant. When it came to cloud-based storage, most business... Continue
When you own a small business, it can be challenging to differentiate your business from your competitors. For example, in many cities and towns, there may be a dozen Chinese restaurants, a dozen bakeries, or a dozen photocopy stores to... Continue
Whether due to natural disaster, fire, or another unforeseen event, businesses sometimes must suspend their operations temporarily—for days, weeks or possibly even months. A temporary closure of even a few days can be devastating to a... Continue
From Mary Kay to Tupperware to Tastefully Simple to Stella & Dot, direct sales organizations (also called multilevel marketing companies) are a popular way for people to build a direct-sales business while working at home.
But with... Continue
