Media

Is Market Research Useful For a Small Business?

The Hartford
For many small business owners, market research serves as an important tool that enables them to predict their potential success by learning about their target audience. However, depending on the stage and financial situation of your... Continue

Should You Give Yourself a Performance Review?

The Hartford
Providing performance reviews of your employees is never easy, especially when the employee in question is you! With so many inherent biases about yourself, both positive and negative, how do you know whether your self-assessment is truly... Continue

What Small Businesses Are the Most Profitable Today?

The Hartford
Are you in the process of creating a business, but unsure whether your idea has any lucrative potential? While it is impossible to predict the success of every new business venture, there are certain industries that have a proven track... Continue

My Startup Idea Can be Easily Stolen. What Do I Do?

The Hartford
They say imitation is the sincerest form of flattery. Unfortunately, it can also mean big trouble if you are trying to launch an original and innovative small business. However, while business owners cannot completely eliminate the... Continue

How Do I Market a Bike Shop Business?

The Hartford
From aspiring Tour de France champions to leisurely weekend cyclists, there is definitely a market for small business owners who are interested in opening their own bike shop. However, despite the growing demand for specialty bike stores,... Continue

Have You Ever Hired Someone On The Spot?

The Hartford
Have you ever interviewed a potential job candidate and immediately knew that they would be the perfect addition to your workforce? While your first impulse might be to hire them on the spot, making such a hasty decision could also pose... Continue