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Gene Marks

All Gene Marks Articles

Shrinkflation: Is It a Good Cash Management Strategy to Use?

Shrinkflation is a cash management strategy where you sell something for the same price but you sell a little bit…

How One Man Built a Massive Production

In order to succeed as the sole owner and employee of your small business, you'll need not only exceptional customer…

Does Anger at Work Produce Results?

A recent study found that anger is more effective than positivity when it came to a coach's halftime speech. How…

What Small Business Owners Need to Know About AI

As AI becomes more widely used, it's important for small business owners to stay on top of it. Once you…

Empowering Women in Sales

A strong sales team is essential for the growth of any small business. In this podcast, Gene Marks and Cynthia…

3 Updates You Should Know About the Employee Retention Tax Credit

In September of 2023, the IRS suspended the ERTC due to concerns about ineligible claims. However, most financial professionals in…

6 Tips for Smoother Business Travel

Looking for small business travel tips? We've compiled six tips that can help you have a smoother trip next time…

How Joey Built a Wildly Successful Learning Platform for Motion Designers       

To build a successful online educational program, you'll need to structure courses so that they're engaging and hold students accountable.…

The ERTC Voluntary Disclosure Program: What You Need to Know

If you think you made a bad application for the Employee Retention Tax Credit or you shouldn't have applied, the…

Which States Are Increasing Minimum Wage This Year?

More than 20 states have increased minimum wage in 2024. This means minimum wage will increase to $15 an hour…

Business Regulations: What You Need to Know This Year

There are new business regulations going into effect in 2024, that small business owners should be aware of. This includes…