How to Create a Business Logo
Your business logo is the foundation of your brand identity and helps you leave a lasting first impression on your…
Marketing
Unlock the Power of LinkedIn: 8 Tips for Small Business Owners
These days, LinkedIn isn't just an online professional networking platform. The social network also offers small business owners a prime…
5 Steps to Take Before Bringing Your Product or Service to Market
Want to hear a story? Fair warning: It's a rough one… unless you're Apple. Prior to launching its Vista operating…
Customer Reviews: Why You Need Them and How to Get Them
For local small businesses, customer reviews—especially those on Google—can be powerful. The reviews your small business receives on Google and…
How to Create Social Media Videos to Market Your Small Business
When it comes to video marketing, social media has leveled the playing field for small business owners. You don't need…
8 Steps to Start a Blog for Your Small Business
Creating a blog for your company can make good business sense. For starters, it can bolster your site's ranking in…
9 Low-Cost Marketing Ideas You Can Put Into Action Today
In today's uncertain economic times, you may be considering cutting your small business's marketing budget. But when sales are down…
How to Advertise Your Business Effectively
Depending on your business's type, niche, target audience and goals, the way you market and advertise could vary greatly from…
9 Email Marketing Tips to Bring Value to Inboxes, Not Noise
Email marketing is still a favorite marketing strategy to reach new and potential customers and to stay connected with existing…
Small Business Marketing Materials
Have you ever walked down the street and recognized a business's logo, even if you'd never shopped there before? You…