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Marketing

How We Badly Used Email Marketing Services at My Company

For the past seven years my company has been running an email marketing strategy. Sometimes we help our clients set…

10 Customer Service Statistics and Facts That Will Blow Your Mind

Every business owner wants to give the best service possible to their customers, but sometimes, we overlook how important customer…

The Biggest Customer Service Mistake Business Owners Can Make

Last week, I had lunch in a diner. As I was paying, I noticed a sign hanging behind the counter that…

Want to Generate New Leads for Your Business? Host Events

If you want to generate more leads for your small business, I have one word for you: events. That’s what…

Running Out of Leads? Here Are the Best Places to Find New Ones

Ask any business owner whether they're interested in getting more leads and 100% of them will say yes. If they…

5 Tips for Scoring a Public Speaking Gig to Promote Your Business

Giving speeches and participating in panels at conferences or webinars are common ways for small business owners to enhance their…

9 PowerPoint Tips from a Small Business Owner

When it comes to designing a great slide presentation, be forewarned: I have little creative or artistic ability. I have…

Why Every Small Business (Yes, Even Yours) Needs a CRM System

No business is as close to its customers as a small business. As a small business owner, you have personal…

Should You Let People “Pick Your Brain”?

“Would you mind if I picked your brain?” You get this question, I’m sure. You’re an attorney. Or an accountant.…

Why You Should Pursue Public Speaking (and How to Be Good at It)

Fear of public speaking is considered the most common fear a person can have, even more than the fear of death! But,…