Marketing
9 Website Fails That Could Cost Your Small Business New Customers
Your business website exists for one reason and one reason only: to make it easier for customers to find you. To take your business from startup to success story with today's connected consumers, you need a website that can help move a new... Continue
The Perfect Valentine’s Day Gift Can Be Found at a Small Business Like Yours
With Valentine’s Day around the corner, you’re probably contemplating how to best express your love to those close to you. Whether you’re looking for the perfect gift for your significant other, your loved ones, or even for... Continue
How to Find New Customers for Your Small Business: The Ultimate Guide
In a perfect world, your customers would magically discover your small business with no effort required on your part — and they would tell their friends, who would enthusiastically buy your products and services, and spread the word even... Continue
The Greatest Gift You Can Give to Any Customer
Someone recently asked me if I give thank you gifts to my customers. I do, but I'm not sure it's really necessary. Whenever I finish a project, or even make a presentation to a business group, my office sends a $25 Godiva Chocolates... Continue
13 Best Small Business Apps
Small business owners are busy. It goes with the territory. Apps have become extremely powerful and are huge assets for small business owners, especially on-the-go. Here’s a collection of the 10 best small business apps to help make... Continue
Small Business Holiday Gift Guide: Find the Perfect Gift at a Small Business Like Yours
The holidays are a time of giving, but they can seem more stressful than jolly if you don't know what to give. Whether you're looking for the perfect gift for your in-laws, your second cousin twice removed, or your closest friend, we've... Continue
3 Easy Ways to Use Scarcity to Keep Your Customers Coming Back for More
If you've ever quickly decided to buy a product you weren't entirely ready to buy, you probably did so because you feared you'd miss out entirely. Chances are, whether you were buying online, from a small business, or at a large retailer,... Continue